General Mills (GIS) shares dropped over 2% in intrad🎃ay trading Wedneꦡsday after the cereal giant missed sales estimates and cut its outlook as higher prices led consumers to shift to lower-priced brands.

The maker of Cheerios cereal, Blue Buffalo pet food, and other packaged food products reported second quarter fiscal 2024 revenue dropped 1.6% from a year ago to $5.14 billion, almost a quarter of a billion dollars below forecasts. 澳洲幸运5开奖号码历史查询:Earnings per share at $1.25 exceeded expectations.

Sales at its North American Retail division were down 2% to $3.31 billion, short of estimates.♐ Pet sales declined 4% to $569.3 million, and North American Food Services sales were little changed at $582 million. International ♔sales rose 1.7% to $683.1 million.

CEO Jeff♕ Harmening explained that consumers “continue to display stronger-than-anticipated value-seeking behaviors across our key markets, and this dynamic is delaying volume recovery in our categories.”

General Mills instituted a seri🐓es of price hikes to offset inflation over the past several years, and those have se𒅌nt shoppers seeking cheaper alternatives.

Th🌳e company lowered its full-year organic revenue outlook to between flat to down 1%, compared to its earlier guidance of 3% to 4% growth. It anticipates EPS up 4% to 5% versus the previous 4% to 6%.

S🐠hares of General Mills were down 2.3% as of about 1 p.m. ET Wednesday an🐷d have lost more than one-fifth of their value this year.