澳洲幸运5开奖号码历史查询

Analysts Warn Nike’s Business Could ‘Get Worse Before It Can Get Better’

Nike Shoes displayed at a Macy's

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Key Takeaways

  • Several analysts lowered their price targets for Nike's stock Friday, concerned its turnaround could take longer than expected after the athletic apparel giant offered a sluggish outlook. 
  • Morgan Stanley analysts said Nike's weaker-than-expected forecast for the current quarter suggested its trajectory could "get worse before it can get better," with fiscal 2026 likely to be a "reset year."
  • Nike shares have lost close to 30% of their value since the start of the year.

Several analysts lowered their price targets for Nike's (NKE) stock Friday, concerned its turnaround could take longer than expected after the athletic apparel giant offered a 澳洲幸运5开奖号码历史查询:sluggish outlook.

In Nike's 澳洲幸运5开奖号码历史查询:earnings call Thursday, 澳洲幸运5开奖号码历史查询:new CEO Elliott Hill outlined several initiatives to return Nike to growth, from reducing promotional events to cle𒁏aring old inventory and investing in the company's new product portfolio, but warned the moves could take time and weigh 🔜on results in the short term.

Morgan Stanley analysts said Nike's weaker-than-expected outlook for the current quarter suggested its trajectory could "get worse before it can get better," with fiscal 2026 likely to be a "reset year." They trimmed their price target for Nike's stock to $74 from $80, implying a decline from Friday's closing price of $76.94.

Bank of America analysts also lowered their price target Friday, to $90 from $95, citing concerns about the weaker-than-expected forecast, though they said they believe Hill is taking the right strategy.

Of the 20 analysts covering the stock tracked by Visible Alpha, nine have a "buy" or equivalent rating, while nine give it a "hold," and two have "sell" ratings. Their average price target of $83, down from $87 澳洲幸运5开奖号码历史查询:before Thursday's report, would suggest a drop from recent prices.

Nike shares were little changed to close out Friday's session after recovering from earlier declines. They've lost close to 30% of their value since the start of the year.

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  1. Morgan Stanley. "2Q25 Earnings: Turnaround Timeline Seemingly Elongated – Stay Equal-weight."

  2. Bank of America. "The anticipated reset sets the stage for a healthier Nike."

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